| 翻訳と辞書 |
| Gold Star Chili ： ウィキペディア英語版 |
Gold Star Chili
Gold Star Chili is a restaurant chain based in Cincinnati, Ohio, that sells Cincinnati chili. The original restaurant was established in the Cincinnati neighborhood of Mt. Washington in 1965 by four Daoud brothers from Jordan. Gold Star Chili is the "Official Chili" of the Cincinnati Bengals.
==History==
Gold Star Chili was founded in 1965〔(Cincinnati chili stakes its claim ) Cincinnati Enquirer; Sep. 10, 2004〕 by four Daoud brothers Fahhad, Fahid, Basheer, and Bishara Daoud in Mount Washington, originally under the name Hamburger Heaven.〔 As the original name suggests, the original vision for their restaurant was primarily hamburgers. However, they also had a chili recipe that they began modifying, soon finding that customers were ordering the chili more than any of the other menu items. As a result, the brothers changed the restaurant name to Gold Star Chili and removed many of the other items from their menu.〔 The brothers, some of whom eventually changed their family name to David, continued to run the restaurant as it grew into a chain until retiring in 1990.〔 For the next quarter-century, the Daoud/David family brought in CEOs with outside experience.〔
In 1993 Tony Pérez, then manager of the Cincinnati Reds and former member of the Big Red Machine, kicked off a promotion campaign for the restaurant. During his baseball years Pérez's nickname was "Big Dog", and since the chain was ready to promote their new foot long cheese coney, Gold Star saw a promotional opportunity, naming it "Big Doggie". For the promotion, the store offered customers miniature Louisville Slugger baseball bats for US$1.99, and Pérez did various in-store signing sessions for fans. In the past, Gold Star Chili has also hired other Reds players for promotional campaigns, most notably Pete Rose.
In May 2015, the founding family returned to the company's top management when one of the founders' sons, Roger David, became CEO upon the retirement of Mike Rohrkemper. The younger David spent 10 years working in Gold Star's marketing department after college, and then served as a marketing executive at two other firms. Next, he spent 10 years as CEO of another Cincinnati-based restaurant chain, Buffalo Wings & Rings, before returning to Gold Star.〔
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
■ウィキペディアで「Gold Star Chili」の詳細全文を読む
スポンサード リンク
| 翻訳と辞書 : 翻訳のためのインターネットリソース |
Copyright(C) kotoba.ne.jp 1997-2016. All Rights Reserved.
|
|